Lovegrove launches exclusive new collection with Bealls
Bealls Department Store and local artist Leoma Lovegrove have announced an expanded partnership showcasing Lovegrove’s stunning renditions of Florida. Lovegrove’s vibrant, tropical colors are now being featured on a variety of products at Bealls Department Stores and on BeallsFlorida.com.
“Earlier this year we introduced the Leoma Lovegrove collection in our ladies’ department with an assortment of fashion tops,” said Lorna Nagler, president of Bealls Department Stores Inc.
“Our customers responded with overwhelming enthusiasm – and we listened. We have dramatically expanded her collection across the store.”
The department store is rolling out multiple product lines including ladies’ and children’s apparel, handbags, luggage, beach towels and even Tervis drinkware. Numerous products are in stores and for sale online now. A full Lovegrove product shop will be available January 2014.
“At Lovegrove Gallery & Gardens, I enjoy creating art for visitors from around the globe,” said Lovegrove. “As ‘The Florida Artist’ for Bealls, I am proud to share authentic Florida in a tropical, painterly way. I look forward to sharing the inspiration behind the Good Day Sunshine collection from our historic village on Matlacha Island.”
Lovegrove, is an impressionist-expressionist painter known worldwide for her splashy, artistic depictions of the Florida lifestyle. Located in the heart of Matlacha Island on the southwest coast of Florida, Lovegrove Gallery and Gardens is one of the most colorful landmarks in the Sunshine State. To learn more, visit LeomaLovegrove.com.
Bealls Department Stores is a division of Bealls, Inc. The Bradenton, Fla.-based company, privately held since its opening in 1915, now operates more than 540 stores in 17 states under the names Bealls, Bealls Outlet and Burke’s Outlet. To learn more about Bealls, or to shop online, visit BeallsFlorida.com.