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Islanders preparing for Small Business Saturday

November 9, 2016
Pine Island Eagle

Special to the Eagle

Business owners on Pine Island, this is your chance to get involved in an Island wide event the day after Black Friday, this month.

Saturday, Nov. 26, was chosen by American Express to promote small businesses nationwide. So island business owners are getting together to organize an event for residents that will be advantageous for Pine Island's shoppers and service seekers alike.

"The purpose is two-fold," said Kevin Russell of Marketing Mania Inc. "One is to bring awareness to local, small businesses on the island, and two to get residents to shop local and support their local businesses."

Olde Florida Outpost in St. James City has spearheaded this year's community cooperative with promotional support from "Pine Island Things To Do" and Marketing Mania Inc., all of which are island businesses.

"We'd like to make this Small Business Saturday Event, right after Black Friday, the best one yet!" the organizers said.

Businesses will want to feature a promotion, a free service/class, show, special, sale, giveaway, raffle, or any other type of special event or promotion at their business on this special day to draw local residents in.

"Make Nov. 26, the night you turn on your Christmas lights or feature your Christmas decorations," said Heather Schwarz of Olde Florida Outpost in St .James City.

What the organizers of the event can assist you with? - promotional Materials like balloons, buttons, flyers, stickers, and finally discount coupons from other participating businesses on the island to give its customers a bonus after a purchase at each business.

Contact Heather Schwarz at Olde Florida Outpost at 239 558-5723 or Wendy White at Island Conclave Fine Art Gallery at 239 282-8488 if you'd like to get involved.

"We want to make this event a day Islanders will remember."



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